10 Lingerie Trends Every French, British, and NYC Girl Is Wearing

Because everyone wears it.

10 Lingerie Trends Every French, British, and NYC Girl Is Wearing

There are many misconceptions surrounding lingerie and the purpose it should serve in our lives. While we have, for the most part, societally squashed the notion that lingerie is to be worn for someone other than yourself, many people are still on the fence when it comes to incorporating "fancier" lingerie into their everyday negligee drawer. The word fancy in relation to lingerie instantly makes me assume that wearing said pieces will make me uncomfortable, but that is actually not the case at all. Sometimes, "fancy" lingerie can simply mean choosing undergarments in a more intentional way versus digging through your drawer and grabbing the first thing that your hand touches. Don't lie—we're all guilty of that.

Intrigued but not sure where to start? That's where we come in. To give you an idea of what is going on in the lingerie market this year, we tapped some of the most well-respected experts in the industry to tell us what the biggest lingerie trends are in Paris, London, and New York—three places that I would say have a pretty good sartorial reputation. Ahead, read up on the trends the pros at Journelle, Victoria's Secret, Coco de Mer, Simone Pérèle, and Implicite claim are blowing up in their respective locations, and shop the perfect product to go along with each. Hopefully, you'll exit this story with a few more festive lingerie items and a boost of confidence to wear them in your day-to-day.

Sophisticated Cutouts: "A subtle transition from the overtly sexy cutout shaping previously featured in lingerie trends, styles are moving towards a more complex, subtle manipulation of shape and design using cutout detailing and soft overlays to contour the curves." — Lucy Litwack, CEO at Coco de Mer

A Return to Craftsmanship: "Rich and intricate embroideries signal the revival of the decadence and luxuriousness of the craft. Ornate designs featuring Lurex threadwork and metallic tones adorn simplistic yet beautiful styles, each piece unique in itself." — Litwack

Brights and Neon Pops:"Once Memorial Day arrives, we find consumers are super eager to embrace summer style. This season, they have lots of fun and whimsical pieces to choose from, as brights, neons, and citrus tones have been a huge trend. What's great is that there are lots of ways to style it. My personal favorite is to let a fun and bright bra peek through a sheer top or even a plain white tee. Our Journelle Collection Romi Scooped Demi and the Simone Pérèle Citadine are my go-tos right now. For the less adventurous who still want to get in on the trend, we are loving our assortment of Stripe + Stare cotton knickers. They are super soft and ridiculously comfortable, and they come in a rainbow of fun brights and whimsical embroideries. My favorites are the avocado and hot pink!" — Sandra Rose, vice president of merchandising and brand at Journelle

Brazilian Panties: "The Brazilian high-cut-leg panty is officially the panty of the summer at Victoria’s Secret. The low-rise, high-cut-leg style with minimal back coverage is flattering on any body type. The crystal-embellished logo straps are meant to be shown off." — Monica Mitro, EVP of public relations at Victoria’s Secret

Breathable Cotton: "Customers are loving cotton year-round, but it's particularly popular during summer. Cotton briefs offer optimal breathability and are a must for the NYC summer heat. Skin is a great resource for easy cotton, and their 100% cotton brief and thong are very popular. We also love their cotton pj sets. Another great piece is the high-cut brief from fan favorite Only Hearts; it gives a flirty spin on the basic cotton panty, and I love the higher rise under jean shorts and summer dresses." — Rose

Convertible Bras: "Whether it's a summer wedding, a racerback tank, or a cold-shoulder top, summer dressing sometimes requires special accommodations. NYC girls need a bra that can work as hard as they do and take them from day to night and beyond. For this reason, we always make sure to have a great assortment of convertible bras that can be worn in multiple ways and adjust to their needs. From a strapless with removable straps to J hooks and racerbacks, or even adhesive bras for a barely there look, we can solve pretty much any summer wardrobe troubles." — Rose

Innerwear as Outerwear: "Innerwear as outerwear will continue to be a trend, especially during the summer months. Victoria’s Secret’s bodysuits, camisoles, lacy bras, and high-cut panties are made to be shown off and look great paired with a summer power suit, jeans, or a satin jacket. Our slip dress is perfect to be worn all on its own." — Mitro

Dainty and Romantic: "Paris is lingerie's heart and soul, and we're seeing a throwback to its iconic feminine silhouettes and details. This season's trend calls for flowing, ultra-feminine details like scalloped trim, eyelash lace, intricate embroidery, bows, and embellishments." — Adrienne Coléon Gaskell, lingerie style expert at Simone Pérèle and Implicite Lingerie

Back Detailing: "We often forget about how sensual a woman's back is. This season is showcasing stunning details across the shoulders and back that are too pretty not to reveal. Look for flattering silhouettes with lace, dainty straps, and fabrics like sheer mesh. Bodysuits with pretty backs are also in—and make for a super-chic layering piece.” — Gaskell

All-Lace Bralettes: "The bralette of the moment is all about lace and texture. Reveal a peek of scalloped lace along your neckline or under a semi-sheer top for an effortlessly chic and sexy allure." — Gaskell

This post was published at an earlier date and has since been updated. Next: Ten luxury lingerie brands to know.

Source : Who What Wear More   

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5 Certifiably Cool Finds Fashion It-Girls Will Embrace This Season

These will have you bound to make an entrance.

5 Certifiably Cool Finds Fashion It-Girls Will Embrace This Season

It's easy to think about the fashion community as one big, monolith, but in reality, it's a diverse mosaic of varying style subcultures. One of which I frequently find myself referencing is the trendy, cool girl. A broad category in itself, it's a bit Y2K, a sprinkle of coconut girl, with a dash of downtown sensibility. You'll find equal parts vintage and micro-trends in their closet, along with a slew of emerging labels. In short, they're the crowd to look to when you need to know which trends to keep your eyes peeled for.  Thankfully finding out takes little more than hopping over to Instagram to check out what's brewing on the fashion it-girl scene. After browsing through a host of my favorite style accounts, it didn't take long for a few trends to emerge from the midst of outfit pics and mirror selfies. Given the popularity of all things Y2K and retro, a few of these might give you a dose of nostalgia. For the full report of which finds cool girls everywhere will be wearing this season, keep scrolling below.

Blame it on the new season of Gossip Girl, but the fashion world has been engrossed with all things Academia for a minute now. The latest object to come of that fascination is the schoolgirl skirt. From plaid minis to tartan skirts, cool girls, in particular, have absorbed the trend, wearing it with chunky boots, sweater vests, and platform heels.

Cargo pants have long lived on the fringes of mainstream style, so it shouldn't be a surprise that cool girls have gravitated once again towards them this season. Way more elevated than cargo pants of yesteryear, the new take on them include high waist and on the more extreme end, ultra-low rise fits as well as baggier silhouettes. Wear them ironically with heels or go full GI Jane with combat boots.

A statement coat is an essential if you're a fashion it-girl, and right now the honor of most-wanted goes to fluffy fur (or shearling) trimmed toppers. The style is nothing new by any means, but thanks to Scandi label Saks Potts, it circled back into the spotlight. The defining characteristic is the trimmed detail, which feels a bit sleeker than a coat completely covered in faux fur. Although trending now, it's a piece that really won't ever be out of date.

What started out as a crescendoing home decor trend has turned into a full-fledged fashion love affair with all things check. Within the past year I've seen countless checkered dresses, pants and tops pop up everywhere from Zara to Mango, with check pants specifically blowing up my feed. 

If you know you know: House of Sunny is a quintessential fashion girl brand, based in the U.K. Its Hockney dress might be one of the most recognizable pieces of 2020, but there are a lot more quirky, colorful finds where that came from. Take the Waterloo cardigan—a cheerful zip sweater that features removable cuffs and a collar. The brand is a master at churning out mood-lifting statement pieces, so anything from here is bound to catch someone's attention.

Up next: So, You're Going Back Into the Office—15 Cool Outfits to Spice Up Your Rotation

Source : Who What Wear More   

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