Bundesliga restart registers league’s record TV audience

The Bundesliga was the first major league to resume since suspension of fixtures earlier in the year.

Bundesliga restart registers league’s record TV audience

The restart of the Bundesliga behind locked doors on Saturday attracted over six million viewers watching in Germany, a new record for broadcasters Sky, according to specialist website DWDL.de

Record numbers for Bundesliga restart

When the German league resumed on Saturday afternoon after a two-month break due to the coronavirus, Sky had 3.68 million viewers watching the matches on it’s subscription TV channels in Germany.

The domestic figure is more than double the usual audience for a typical round of Saturday matches.

In addition, 2.45 million viewers watched the ‘Konferenz’ – a simultaneous live broadcast of the five afternoon games, where coverage moved from stadium to stadium.

In the day’s main game, Erling Braut Haaland scored the first German league goal since mid-March to help Borussia Dortmund rout rivals Schalke 4-0 and stay in the title race with Bayern Munich, who play Union Berlin away on Sunday.

A wider reach

A spokesman for the German Football League (DFL) told AFP the matches were televised by more than 70 broadcasters worldwide, all on previously-agreed deals.

With Bundesliga matches played behind locked doors in near-empty stadiums, Sky Germany broadcast the ‘Konferenz’ on it’s free-to-view Sports News Channel.

The idea was to discourage fans in Germany from meeting up to watch matches in places with a Sky subscription.

When Saturday afternoon’s games kicked-off, Sky Germany had a market share of 27.4% on their pay-to-view channels and 18.2% on their free channel.

In the target group of 14-49 year olds, the total market share was “over 60%”, according to DWDL.de on Sunday, a record for Sky Germany.

Having been granted permission to restart after the German government approved the league’s strict hygiene guidelines, the Bundesliga is the first top European league to resume.

There are hopes the leagues in Italy, Spain and England can restart next month while the French league season has already been scrapped.

© Agence France-Presse

Source : The South African More   

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‘Zol’ producer Max Hurrell reveals ‘talk’ with Nkosazana Dlamini-Zuma

The last we heard Nkosazana Dlamini-Zuma wanted to have a ‘talk’ with the ‘When People Zol’ producer, Max Hurrell. Here’s what she told him.

‘Zol’ producer Max Hurrell reveals ‘talk’ with Nkosazana Dlamini-Zuma

The moment we’ve all been waiting for is finally here. Nkosazana Dlamini-Zuma has responded to the “When People Zol” song which was based on her speech. Proud producer of the hit, Max Hurrell, has let The South African in on what she had to say. 

This comes after the Cogta minister asked to “talk” with Hurrell. Obviously about the song which she featured in.

WATCH: ‘WHEN PEOPLE ZOL’ FEATURING NKOSAZANA DLAMINI-ZUMA 

Right so, if you didn’t before, now you know what the “zol” song is about more or less. You can also see how Nkosazana Dlamnin-Zuma couldn’t exactly ignore it. It features her, it’s catchy, it makes National coronavirus Council Meetings (NCCC) look fun. What’s not to love. 

One that particular day, Dlamini-Zuma was essentially warning citizens about passing on zol. She said: 

“When people zol, they put saliva on a paper and then they share that zol”.

Dlamini-Zuma was basically explaining that it could be dangerous regarding the transmission and spread of the virus. That’s all it took for Hurrell to spot an opportunity. Next thing you know, the “When People Zol” song was born. 

As the song made its rounds and gathered ears, Dlamini-Zuma tweeted the following: 

“Who is this Max Hurrell fellow? We just need to talk.”

Hurrell responded to her Tweet, asking her to follow him so that he could provide his contact details. 

Speculation and anticipation was the name of the game from that point on. We all wanted to know what she would say to Hurrell if anything at all. Would she be mad at him? Would she think it inappropriate? Or would she think he’s a genius? 

The good news is, we have the scoop. 

HERE’S WHAT NKOSAZANA DLAMINI-ZUMA TOLD MAX HURRELL 

So our first question, naturally was, did the minister reach out to you about “When People Zol?” And if so, what did she say? 

Hurrel, a gentle soul, replied saying: 

“The minister did reach out to me after she followed me back. We had a brief chat about it and she was very nice. She found it funny and encouraged me to keep doing good with my craft”. 

What a relief! It’s good to know the minister found it funny and encouraged Hurrell to make more songs. She even followed him back on Twitter — bonus! 

Hurrel said his response was what we’d expect: “I said thank you and that I’m glad the minister liked it”. 

Hurrel said that when he heard her say the words “When People Zol” he immediately thought of a beat in his head. 

‘I SAW THE POTENTIAL OF THE ZOL SONG’ 

Hurrel said he never officially released one of the “Parliament” songs because they usually take him about an hour or two to make (both producing the song and the music video). 

“I decided to just have fun with my music brand and stop being so serious about it. I saw the marketing potential of the Zol song so I finished it the next day and put it out,” said Hurrell. 

The musician said he started making these types of songs for videos about three years ago for fun and to grow his brand and show off his craft. 

“I got better as the years went on and I guess I managed to do a good job on this one seeing as people resonate with it so much”. 

Hurrell said his hope for the zol song was just to make people laugh. He said what happened after that was purely him capitalising on the viral potential he anticipated. 

When asked which minister he thought would make for a good hit next, he jokingly said: 

“Oh wow there are so many candidates. Let’s just say I’ll be watching”. 

Hurrell’s ‘Zol’ song was at number three on the Apple Music main charts at the time of publishing.  

Source : The South African More   

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