“Virtual Technology Bring New Era of Sports” – X Golf’s Investor Dale W Wood

A Costa Rican National, Dale W Wood is a renowned investor and the founder of Dale Ventures. Read more: “Virtual Technology Bring New Era of Sports” – X Golf’s Investor Dale W Wood

“Virtual Technology Bring New Era of Sports” – X Golf’s Investor Dale W Wood

A Costa Rican National, Dale W Wood is a renowned investor and the founder of Dale Ventures.

He founded the venture capital firm Dale Ventures in 2017 after being in the domain for more than 20 years. The venture investment firm is headquartered in Dubai and has invested in companies operating in media, tech, business, consumer services, finance, and real estate in its portfolio.

Quoting Dale Wood,

“Ideas come and go. But it’s hard work, careful execution, and unending persistence that make a great company.”

It’s on this premise that the investor realized his life-long dream after decades of hard work, failing forward, and challenging lessons. Dale Wood undertook an MBA in International Business from Southern Methodist University’s Edwin L. Cox School of Business. After this, he worked for people to discover his passions and the things he didn’t enjoy. For example, holding mid-level marketing and recruitment roles showed him that he wasn’t cut for a 9-5. Dale W Wood then sought roles that allowed him to travel abroad and serve in various capacities, such as CEO, founder, investor, and CEO in internet-based businesses.

This quest for something more meaningful became his lifelong mission to help promising entrepreneurs establish and make their mark in the technology, media, retail, real estate, and finance industries. Over the last few years, Wood used his venture firm to transform great ideas into the next big reality by investing money, time, and other resources.

In June 2021, through Dale Ventures, Wood acquired a majority stake in Dubai-based X-Golf entertainment, a golf company using tech to change the sport experienced by players and fans worldwide. Speaking on the investment, Wood said he couldn’t miss the opportunity to invest X-Golf’s ambitious plans for technological innovation and expanded access to an otherwise exclusive sport.

Dale Ventures mentioned that their investment in X-Golf would help the golf company execute its vision as a leading tech sports firm and capitalize on golf’s increasing popularity in the Middle East.

Dale W Wood, an avid golfer, acknowledges how X-Golf has made it possible for people like him to play the sport anywhere and despite the weather. “Virtual Technology Brings in the New Era of Sports. An avid golfer myself, I know all too well the draw of the game. I am positive X-Golf’s stunning simulators and stimulating environments will help to transform what it means to play recreationally. “, he stated.

About X-Golf Entertainment 

Established in 2005 in South Korea, X-Golf has sold over 3000 systems worldwide. It is celebrating its 29th franchise in the USA, opening up another 20 venues in 2021.

The company’s state-of-the-art simulators provide players unmatched realism and accuracy. Its technology is made up of high-tech camera systems, impact sensors, infrared lasers, and advanced gaming software, which enable precision training, virtual gaming, competitions, golf lessons, and social events. Players of all ages, gender, and experience can comfortably find playmaking X-Golf ideal for parties, work events, corporate events, and buck’s nights.

Virtual Technology and Its Future Growth

While the epicenter remains the game in sports, technology has been embraced to take the game to a new connected level. When golf is mentioned, tech is not exactly the first thing that comes to mind. However, the entire golf landscape is gravitating towards technologies such as virtual reality (VR), augmented reality (AR), 5G, artificial intelligence (AI), the Internet of Things (IoT), and data analytics.

The principal appeal of VR and AR in sport lies in their potential to deliver immersive experiences which can give fans and players a front-row seat from the comfort of their homes. For all the heightened interest in VR and related tech in sports, many people are still skeptical. Critics particularly comment that the current technology does not deliver a fully immersive virtual gaming and viewing experience.

Once sports content creators get more familiar with VR and AR broadcasting, this is bound to change. The onset of networking technologies such as 5G and others may also help the quality of experience for golfers and golf fans.

Post Covid-19 Rise in Opportunities

Post-pandemic scenes in golfing and other sports are changing thanks to technology. 33% of golfers in the USA participate exclusively in off-course golfing activities at golf simulators such as X-Golf and TopGolf. This percentage hugely outstripped the participation growth on course. And this statistic grows when it comes to younger golfers, 46% of whom golfed off-course.

Golf has an ever-expanding demographic globally. This puts X-Golf Entertainment, Topgolf Entertainment, and other tech companies innovating in the space on the leader’s trail in an industry that has so much growth potential.

Speaking on the opportunities they are exploiting, Madeleine Curran, the joint Managing Director of X-Golf entertainment, talked about the significance of having Dale Ventures onboard their vision. “X-Golf is playing an important role in modernizing the sport and entertaining a new generation of players and ‘competitive’ socializers alike.

The backing of Dale Ventures through our new partnership will enable us to capitalize on the opportunity ahead fully. It’s an exciting time,

This Industry Is Positioned for Explosive Growth

X-Golf has an ambitious and forward-looking vision for growth in the Middle East, with plans underway to establish the region’s first large-scale urban sports bar and golf club, together with a fleet of luxury commercial and residential projects in the tourism and hospitality space. Having Dale Ventures backing them will help carry and execute its vision, capitalizing on the increased interest of the sport in the region.

Some of the factors contributing to their popularity are an unforeseen development boom in the Middle East, the region’s scorching heat, and a growing emphasis on leisure and luxury activities.

Bottom line         

The pandemic has changed how many things are experienced and how people interact, and sports, a heavily interpersonal industry is no different. From the playing to the spectating, everything is changing. It’s therefore exciting to see companies like X-Golf leveraging technology to create a safer viewing and playing experience for golfers worldwide. Having firms like Dale ventures investing in this is a testament that there lie massive opportunities in the space. Dale W Wood feel pride in adopting a consultative approach in harnessing the power of revolutionary companies to create and develop groundbreaking ideas and see to their long-term success. We can only watch this space over how their partnership with X-Golf transforms golfing in the Middle East.

 

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“Virtual Technology Bring New Era of Sports” – X Golf’s Investor Dale W Wood

Source : Business Matters More   

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COVID Inspired Trends in Product Marketing

The global COVID-10 pandemic tested businesses across the nation to create new and enticing ways to interact with current customers while aggressively capturing new audiences and customers. Read more: COVID Inspired Trends in Product Marketing

COVID Inspired Trends in Product Marketing

The global COVID-10 pandemic tested businesses across the nation to create new and enticing ways to interact with current customers while aggressively capturing new audiences and customers.

The adage of meeting your customers where they’re at is taking on an entirely new meaning with many people under stay-at-home and social distancing recommendations. This new reality pushed businesses to invest financially and creatively into a firm reliance on video production to engage, educate and convert new customers.

With all businesses rushing toward the same processes, being first requires new and exciting innovations to rise above every company’s white noise and attract customers toward your brand’s story. The pandemic certainly did not create the need for a rising frequency of higher quality video production, but it pushed the need to the top of the list. In the age of social media communications like Facebook, Tik Tok, and YouTube, video has become the highest-rated value-add for any marketing campaign. Consumers today do not dedicate the time to research products of interest without turning to video to educate themselves. More companies are investing in video and photography production because of the value and ROI it brings to their business. According to a video market research report, more than 29% of businesses consider video “extremely important” to their marketing efforts. With a mass push toward increased video production, companies must examine ways to minimize costs and reduce production times while increasing frequency and production value.

Consumers crave this content. Every day, more than a billion hours of videos on social media channels are playing across mobile devices worldwide. Companies are hearing the calls from audiences – also known as current and potential customers — on how they want to engage with products. Videos drive more sales for businesses and lower the customer acquisition cost (CAC) for companies who use video in digital advertising, content marketing campaigns and more. Additionally, approximately 92% of consumers watch videos before making an online purchase.

One area demonstrating exciting technological advances and enabling much of this content production in the product marketing industry is robotics, specifically cinema robotics. Traditionally, robotics in cinema has come with many complexities that require skilled robot experts to work directly with cinematographers to represent creative innovations. Robotics have come with steep learning curves to get the full benefit of their use, which typically requires a dedicated technician to mitigate the apparent disadvantages of using cinematic robotics. This ultimately causes longer production days, more set-up time and increased production staffing. For companies with limited budgets to build product marketing campaigns, using robotics for a commercial or social media advertising video was not a viable option until now.

For marketing executives looking to stay competitive with their brand marketing campaigns, the team at SISU Cinema Robotics has mastered the art of cinematography from the robotics point of view. The tech team has taken a complex, cumbersome issue and simplified it, making it more marketing production team-friendly while still delivering beautiful, crisp visuals on par with cinematic expectations of today.

SISU’s technology behind robotic cinema offers more accessibility to integrate high-quality shots for videos on websites, social media and commercials and is doing so at a lower overhead cost while saving time and resources during production schedules. These cost and production savings enable more substantial investments where video storytelling is required to breathe life into a brand or product. Transitions to robotic cinematics are not a question of if but a question of when. And in today’s competitive marketplace, there is no better time like the present to meet your customers where they’re

Read more:
COVID Inspired Trends in Product Marketing

Source : Business Matters More   

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