World’s shortest video shows how to pronounce BMW correctly

As you may be aware, BMW is not an American or English brand. BMW hails from Germany. Bavaria, Munich to be more precise. Therefore, if … The article World’s shortest video shows how to pronounce BMW correctly appeared first on BMW BLOG

World’s shortest video shows how to pronounce BMW correctly

As you may be aware, BMW is not an American or English brand. BMW hails from Germany. Bavaria, Munich to be more precise. Therefore, if we’re to be completely fair, the name of the company is not always pronounced the way it should be. That’s nothing new though in the automotive industry. Looking at Hyundai, look at Lamborghini or even Audi and Volkswagen and, you’ll see the same pattern.

So, how does a native German say the name of the beloved Bavarian brand? Well, BMW decided to make things crystal clear and created a two-second video with the correct pronunciation.

It goes like this: Bee-Ehm-Wie. I know it’s a bit of a stretch from the English version but if you want to be 100% correct, that’s how you should say it.

Now, whether you want to switch or not, it’s all up to you, but now, you can tell your friends you know how it’s actually supposed to be pronounced.

One funny story about the BMW acronym took place when the German brand was just starting its incursion on the North American continent. Apparently, when they first came here and started racing, people had no idea what BMW stood for. Some of the first instances where the logo was shown was on the BMW 3.0 CSL race cars competing at Sebring or Laguna Seca. People would see them and just make up names for it.

Here are some Fun Interesting Facts about the Rolls-Royce Brand

Apparently, most thought BMW stood for British Motor Works, not Bayerische Motoren Werke. This made the man who created the Motorsport division, Jochen Neerpasch (who told me this story) react and change the liveries, displaying the entire name of the company at first.

After all, if there was anything Mr. Neerpasch was brilliant at, it was marketing. And after several years, people finally learned that this is actually a German brand, not a British one.

How to pronounce BMW.

Bee-Ehm-Wie?Learn a new language starting with the most important letters: https://b.mw/how_to_pronounce_BMW

Posted by BMW on Saturday, 2 May 2020

The article World’s shortest video shows how to pronounce BMW correctly appeared first on BMW BLOG

Source : BMW Blog More   

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Video: Battle of the wagons – M340i Touring vs S4 Avant and C43 AMG T-Model

Could wagons be making a comeback? The U.S.doesn’t seem to have a lot of love for them, therefore the low sales have prompted BMW to … The article Video: Battle of the wagons – M340i Touring vs S4 Avant and C43 AMG T-Model appeared first on BMW BLOG

Video: Battle of the wagons – M340i Touring vs S4 Avant and C43 AMG T-Model

Could wagons be making a comeback? The U.S.doesn’t seem to have a lot of love for them, therefore the low sales have prompted BMW to stop importing any kind of wagons. They have since been replaced exclusively by crossovers of all shapes and sizes.

The BMW 3 Series Touring is a highly appreciated model in the enthusiasts world and is one of BMW’s best selling cars in Europe. Furthermore, when BMW launched the M340i Touring, customers quickly fell in love with the performance and handling of the stylish wagon. But, if you live in the US and want one, you’re out of luck.

Of course, there are plenty of other brands who offer competitive touring products. For example, the Audi S4 Avant is a highly sought after model.

The European S4 uses a 3-liter bi-turbo V6 engine good for 347 HP and 700 Nm of torque. It’s an impressive mill with some assistance from an electric turbo, but it still makes some people cringe when they hear the U.S. model still uses a V6 petrol unit.

Audi isn’t the only rival BMW has to bead. Mercedes is also offering an incredible package in the shape of the C43 AMG model. It has more power than the M340i, the 3-liter twin-turbo V6 engine delivering 390 HP to all four corners of the car.

It’s a bit heavier though, when compared to the BMW. There’s also the Volvo V60 to mention here. Even though it’s the only proper hybrid here and it is, therefore, considerably heavier. Despite all of that, it could be a good proposition for anyone looking for a premium practical car.

It delivers a total system power of 405 HP thanks to its 2-liter petrol engine and electric motor. Therefore, it may be the heaviest but it’s also the most powerful.

The guys from Auto Bild Sportscars took all three to the Lausitzring to put them to the test. Unfortunately, they weren’t running on the same tires and I think that made a huge difference here. Comparing the Michelin Pilot Sport 4S the BMW used against the Continental Sport Contact 5P (which is a rather old tire) or the Hankook Ventus S1, doesn’t seem fair.

As for the winner, I won’t spoil your fun, check out the video to see which car is fastest.

The article Video: Battle of the wagons – M340i Touring vs S4 Avant and C43 AMG T-Model appeared first on BMW BLOG

Source : BMW Blog More   

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